HEWLETT-PACKARD
Was brought on board to help Transmission (B2B Agency) strategize and build a vertical landing page experience for HP products and services based upon a new style guide. In this case the Healthcare vertical. Worked with Transmission’s Account, Project Management, and Creative Teams to craft the narrative, user flow, and design for this series.

ROLE
• UX Strategy
• Photo Art Direction
• Narrative Development
• Design

VISUALS

• Brand guidelines
• Photography Direction
• Low-Fi wireframes
• High-Fi wireframe